Amplify Your Authority
Welcome to "Amplify Your Authority."
Where innovative marketing meets heart-centered entrepreneurship
Solo business owners will find a blend of powerful marketing strategies and AI-driven insights to help them strategically integrate AI into their business.
Join me, Marisa Shadrick, an award-winning international speaker, a Ray Edwards Certified Copywriter, and a personal branding expert, as we navigate the ever-changing online marketing world.
✅ Smart, Sustainable Marketing – Grow your business without the pressure of chasing social algorithms, vanity numbers, or fleeting trends.
✅ AI Without the Overwhelm – Learn how to integrate ethical AI tools to streamline content creation, leverage AI reasoning, and free up time for what truly matters.
✅ Actionable & Strategic – Discover practical insights that help you amplify your authority and build a thriving, future-ready business.
Subscribe to Amplify Your Authority on your favorite podcast platform or watch it on YouTube!
🎉 Go to https://marisashadrick.com/listen to subscribe.
Amplify Your Authority
Growing with Your Audience: A Guide for Solopreneurs
Understanding your audience is at the heart of successful marketing and the product creation.
Why?
Because it's always a moving target, your customer's needs and behaviors change over time.
In this episode, we'll unpack audience awareness and explore why you must consider their experience level for effective marketing.
This awareness will help you tweak your content, products, or services to meet your audience exactly where they are.
Here's What You'll Discover in This Podcast Episode:
✅ The 4 Stages of Awareness: Learn about the "OPEN" acronym and how it helps you identify your audience's stage in the buyer journey.
✅ Experience Levels Explained: Discover why you need to know if your audience is in an introductory, development, or established stage before investing time in your marketing.
✅ Create Targeted Content: Create strategic content for lead generation. Swipe some ideas from this episode.
✅ Product Alignment: Understand why aligning your products and services with your target's awareness and experience will improve your marketing.
If you enjoyed this episode, please be sure to rate and review it!
Amplify Your List Building with AI is your go-to membership for coaches, service providers, and course creators who want to attract the right leads organically. For just $37/month, get your own custom ChatGPT team, pre-trained for your marketing needs, plus templates, LIVE coaching, and AI news briefs.
Join at Community.MarisaShadrick.com
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